Lina Meshael

Lina is a Strategy Director at WPP Media, leading media strategy for clients including Suntory, Laya Healthcare, Lidl and SEAI. With over 12 years’ experience across agency and client-side roles in Jordan, the UAE, Qatar, Turkey and Ireland, she has driven growth for brands such as Nestlé, Mercedes-Benz, Al Jazeera Media Network and LinkedIn across EMEA and APAC. She specialises in insight-led media strategies that balance commercial effectiveness with meaningful audience connection.