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Head of Marketing, Brand and Customer Communications Ryanair

Deirdre Macklin


With over 18 years experience in the broadcast media, advertising and aviation industries, Dee is a strategic marketer, communications and brand leader. Having held previous commercial and marketing leadership roles in TV3 and Virgin Media Television, Dee currently leads a talented team of 40, heading up Marketing, Brand and International Communications at Europe’s largest Airline, Ryanair.

During her tenure as Marketing Director for TV3, Dee was delighted to have won Media Brand of the Year twice – in 2015 for following TV3’s ‘New Dawn’ strategy and again in 2020, following the broadcaster’s successful rebrand to Virgin Media Television.

Dee holds an LLB degree in Law from Trinity College Dublin, a postgraduate in Business Studies from Dublin Business School, and a Marketing Week mMBA in Marketing.




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