Rory recently began his second stint at Analytic Partners as a Senior Director based in Dublin, having previously joined them for 7 years from 2012-2019. In-between, he spent 4 years as part of the Marketing Science team at Meta. Across both companies he has a combined 12 years of Marketing Measurement and Consulting experience, working with some of the biggest advertisers in CPG, Gaming, eComm, Tech, Hospitality and Retail to build analytics programmes that help them make better & more informed decisions.
He holds degrees in both Computer Science (Maynooth University) and Marketing (Technological University, Dublin) and was delighted to find a career that could benefit from both disciplines.