Simon Geraghty

Simon is an award-winning Research & Insights Director and has spent 20+ years navigating the intersection of insight, design and business growth.  He is defined by a commitment to analytical rigour and the belief that the best insights should simplify rather than complicate. Across sectors as varied as Financial Services, Telco, Retail, Auto and Culture, Simon specialises in demystifying the complex and championing customer-centric strategies that resonate with stakeholders and drive measurable growth. When not decoding consumer behaviour, he can usually be found making his next playlist or out walking the two greyhounds.