With over 17 years of experience at IPG Mediabrands, Sylvia has led strategic initiatives for some of the world’s most recognised brands, including Amazon, Tesco, Deliveroo, and BMW. She brings a wealth of experience in commercial strategy, client relationship management, and leveraging data-driven insights to drive business growth.
Sylvia has a proven track record of building and leading high-performing teams, and her expertise will be instrumental in enhancing dunnhumby’s media proposition in Ireland.